Our work

Field Sampling Case Studies

Our heartfelt field teams create real human connections that drive retail sales. Here's a peek at the brands we work with.

We run field sampling for food and beverage brands: branded vehicle programs, event sampling and street sampling, in a single market or nationwide.

Pink Tru Fru-wrapped Jeep Wrangler at a campus stop during a branded vehicle sampling program

Tru Fru

Pink Jeeps

Wrapped Jeeps and warm smiles, week after week.

Branded UPDATE Range Rovers lined up with brand ambassadors beside them on a hilltop, downtown Los Angeles in the distance

UPDATE

UPDATE on the Road

Branded Range Rovers bringing UPDATE to events and busy streets.

So Good So You ambassadors serving samples to adults at an outdoor sampling station, with a branded van behind

So Good So You

Shots in Hand

Wellness shots and real conversations in LA and Chicago.

Natura's ambassadors in green tees sitting on a Natura's sampling cart, holding cans, at a sunny outdoor park event

Hispanic Heritage Month

Familiar Flavors

  • Del Frutal
  • Natura's
  • Raptor Energy

Meeting communities where they gather.

Every program runs on people. That's the difference.

Case study FAQ

What does a Front & Center field program look like?

It starts with people. Our heartfelt field teams take your brand to festivals, busy streets and neighborhoods, in a custom-wrapped vehicle or on foot. They hand out samples, start real conversations and point people to a store nearby that carries your brand, in a single market or nationwide.

Which brands do you run field programs for?

Food and beverage brands, from frozen treats and protein snacks to energy drinks and wellness shots. The programs on this page include Tru Fru, UPDATE, Built and So Good So You, plus Del Frutal, Natura's and Raptor Energy for Hispanic Heritage Month. Each is run by our field teams, in branded vehicles, at events or on the street.

How do I start a field sampling program?

Tell us your brand, your markets and when you want to start. We'll come back with a plan that fits your goals, whether that's a branded vehicle program, event sampling or street sampling, and the heartfelt field team to run it. We'd love to hear what you're launching next.

Ready to put your brand front and center?

Tell us your markets. We'll bring the people.